Regulatory Bodies
Ofcom
Section one: Protecting
the under-eighteens
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According to section 1.10, drugs and alcohol
should generally be avoided and in any case must not be condoned, encouraged or
glamourized.
As the client I am
working with is focused on the recovery of drug and alcohol addiction, this
section may potentially cause problems for the project. However I have
considered this issue and ensured that the content of the video in no way
glamourizes or promotes the use of drugs and alcohol.
Section five: Due
impartiality and due accuracy and undue prominence of views and opinions
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According to section 5.1, news, in whatever
from, must be reported with due accuracy and presented with due impartiality.
To ensure I don’t
breach this code I am communicating thoroughly with my client to guarantee all
information provided in the video is true, accurate and does not mislead the
audience in any way.
Section seven:
fairness
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According to section 7.2, broadcasters and
programme makers should normally be fair in their dealings with potential
contributors to programmes unless, exceptionally, it is justified to do
otherwise.
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According to section 7.3, where a person is
invited to make a contribution to a programme (except when the subject matter
is trivial or their participation minor) they should normally, at an
appropriate stage:
o
Be told the nature and purpose of the programme,
what the programme is about and be given a clear explanation of why they were
asked to contribute and when (if known) and where it is likely to be first
broadcast;
o
Be told what kind of contribution they are
expected to make, for example live, pre-recorded, interview, discussion,
edited, unedited, etc.;
o
Be informed about the areas of questioning and,
wherever possible, the nature of other likely contributions;
o
Be made aware of any significant changes to the
programme as it develops which might reasonably affect their original consent
to participate, and which might cause material unfairness;
o
Be told the nature of their contractual rights
and obligations and those of the programme maker and broadcaster in relation to
their contribution; and
o
Be given clear information, if offered an
opportunity to preview the programme, about whether they will be able to effect
any changes to it.
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According to section 7.13, where it is
appropriate to represent the views of a person or organisation that is not
participating in the programme, this must be done in a fair manner.
Due to the extensive
involvement of various contributors in the video (acting, voice overs,
interview) it is vital I ensure that they are aware of the content of the video
and know how their contribution shall be used in the video. To further certify
they are happy and understand this information I shall make sure that all
contributors sign a participant release form.
Section eight:
privacy
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According to section 8.2, information which
discloses the location of a person’s home or family should not be revealed
without permission, unless it is warranted.
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According to section 8.5, any infringement of
privacy in the making of a programme should be with the person’s and/or
organisation’s consent or be otherwise warranted.
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According to section 8.8, when filming or
recording in institutions, organisations or other agencies, permission should
be obtained from the relevant authority or management, unless it is warranted
to film or record without permission. Individual consent of employees or others
whose appearance is incidental or where they are essentially anonymous members
of the general public will not normally be required.
It has been agreed
that captions shall be added to the interview to inform the audience a little
about the interviewee, so it is noted as a reliable source of information. Due
to this I must ensure that I consider carefully what I include in the caption
so that no private information is revealed about the interviewee. As well as
this I must also consider the privacy of the people who will willingly provide
life experiences to feature (in the form of quotes) in the video. It is essential
the quotes don’t highlight anything particular for example number and gender of
children etc. that may allow people to identify the contributor and learn about
their private life.
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